Part of Growing Up: Childhood Immunization Campaign

Part of Growing Up: Childhood Immunization Campaign

Part of Growing Up is a multi-media campaign for the Santa Clara County Public Health Department. It's purpose is to change people's perceptions of childhood vaccinations so that they are seen as part of a childhood milestone, much like learning to ride a bike or having a first birthday. The primary target populations are the Latinx, Vietnamese, and African American communities.

This campaign leveraged print and digital platforms and media outlets, including television and radio ads. Video animations created by Frontiers Animation.

Won:
GD USA Health + Wellness Award

International Design Awards Bronze in Multimedia / Online Advertising Design

Ragan Content Marketing - Public Health Campaign: Honorable Mention

Indigo Design Awards
Silver Winner in Integrated Graphic Design for Social Change
Bronze Winner in Illustration for Social Change